Five Ways to Find Your Ideal Client in 2020 and Beyond!
CLASS OUTLINE
[0:00] – Opening Thoughts
[1:05] – Five Ways to Find Great Clients:
[1:37] – Referral Marketing
[2:34] – Two Types of Referrals
[4:09] – Five Referral Sources
[5:47] – Networking
[7:07] – Who is Your Target Networking Audience?
[7:41] – Three Types of Networking Opportunities
[9:57] – Content Marketing
[10:42] – CCTC Formula
[11:46] – Example of Content Marketing
[12:16] – Content Marketing Channels
[13:07] – Email Marketing
[14:06] – Three Steps to Building a Targeted Email List
[14:58] – Cold Calling
[15:47] – Seven Steps to Connecting with Your Ideal Client
[17:50] – Summary of Five Ways to Find Great Clients