The Wow Your Clients Class
How do you make an incredible impression on clients so they want to hire you for more projects, put you on retainer, and maybe even give you a blank check because you’re so valuable to them? Today we’ll discuss an invaluable topic that will revolutionize your client relationships. Join us as we share a laundry list of the 10 Best Ways to Wow Your Clients. It’ll help you make a great first impression and continue to build trust for years to come!
[0:00] Introduction to the topic of “wowing” your clients to help you make an incredible impression on them – Craig shares an important example from his experience working with a celebrity client in the online marketing space.
10 Ways to Wow Your Clients
[4:52] #1 Lead with a high-value discovery call – what “high-value” means and how you should prepare for the call.
[7:12] #2 Focus on relationships and results – how results are important, but you also need to be relational and make a unique connection with clients.
[8:46] #3 Make yourself available (with clear boundaries) – how to be responsive to clients within certain parameters.
[10:14] #4 Create a “don’t-make-me-think” onboarding experience – how to make onboarding a seamless process using effective tools.
[12:36] #5 Own your role and skills – how to be an expert in your role so you become your client’s advisor in that area.
[14:35] #6 Be hyper-organized and use tools if necessary – what this looks like and why it’s so important to clients.
[16:50] #7 Offer random acts of kindness – examples of how you can show kindness to your clients and offer value.
[19:01] #8 Go the extra mile – the importance of overdelivering and giving your absolute best in your projects and client relationship.
[20:52] #9 Demonstrate high integrity always – how to be humble and honest to further the client relationship when you make a mistake or things aren’t going well.
[21:38] #10 Be proactive – things to think about so you’re not reacting to situations, but are proactively responding to problems and challenges you foresee with a client.
[22:34] Recap of the 10 ways to wow your client
[24:16] How to learn more about the Client Training Center and complete suite of courses at Freelance University
Resources and Tools Discussed in this Episode:
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